Choosing an Agent

Q: Hey girl, I wanted to ask you a question. I am wanting to switch agenices and I have it narrowed down to three:

Coastal Talent
Talent One
JTA

Just wanted to get your thoughts regarding them.


AO: Regarding agencies, it’s a matter of personal choice. My recommendation is to go and interview each agent and ask them some questions and get a feel for the way they do business. If you like the way they do business, then join forces with them.
The three you’ve chosen are all very good and I recommend all three.

The key to success with agents is to remember in this market (NC / SC) that on average, an agent represents about 100 actors (talent).
You are one of those hundred, or in other words, you are 1% of that agents business.
If they share their energies evenly with all of their talent, they will spend 1% of their energy on you.
You are 100% of your own business, and you should spend 100% of your energy promoting and growing your business.
(i.e. photographs, website updates, blogs, reading breakdowns, submitting yourself for projects, auditioning, taking classes, honing your skills, watching movies, going to the theater, networking, sales calls, marketing, interviews, and the obvious, acting.)
If you only expect your agent to find you 1% of your gigs, and you plan on finding all the rest by yourself– you will never be disappointed with any agent you choose.

If in the event that your agent finds more than 1% of your jobs, Woohoo!

© 2007 Angela Oberer